What to sell — Language learning
Sell your language packs and cheat sheets
Language packs are the PDFs a video can’t replace: vocabulary lists with real examples, grammar cheat sheets, pronunciation guides, a revision plan. Learners who already trust the way you explain things buy them to study offline and come back to them. Every pack is delivered automatically after payment, with no app and no account to create.
Every “five phrases natives actually use” video proves your teaching in thirty seconds. But a video can’t be revised: it’s the structured version — sheets, themed lists, a study plan — that turns what you know into something usable, and therefore sellable.
Learners aren’t buying vocabulary, they’re buying an order: what to learn first, with which examples, and how to review it so it’s still there in three weeks.
Novoca turns your profile into a storefront and delivers your PDFs automatically after payment. Your videos keep bringing people in; the full pack is what keeps them.
€0/month. Novoca only earns when you sell.
Payouts currently require a French bank account.
Products that sell in this niche
- ◆200 everyday expressions, with register and an example
- ◆Conjugation pack: the 50 verbs you actually need
- ◆Pronunciation guide with one audio track per sound
- ◆30 model dialogues for travel: airport, restaurant, emergency
- ◆90-day study plan before the exam
- ◆The mistakes English speakers make, and how to stop
Why this niche works
A demand that never runs out
Someone is always starting from zero. Your angle — slang, pronunciation, exam prep, travel, business — is enough to set you apart from a general-purpose app.
Small products that stack
A themed vocab pack, a set of conjugation sheets, thirty model dialogues: each one sells on its own, and together they become a bundle. You build a catalogue without ever writing a book.
Audio rides along
Link or QR-code your recordings from inside the PDF: the sheet stays the support, the audio stays on the phone. Number the tracks like the sheets and the whole pack works on a commute.
Your voice is the difference
People follow you for how you explain, not for the word list. An app can’t replace the person someone chose to listen to — your product extends that relationship.
Questions about this niche.
Which product should I start with?+
The one people ask for most, in its complete version. If your idiom videos are the ones travelling, a “200 expressions, each with an example and its register” pack is your obvious first product. Build the examples yourself rather than lifting lines from films or songs: cleaner rights, and a sentence written for your lesson teaches better anyway.
Free apps already do this, don’t they?+
They do the repetition, not the explanation. What they don’t give: register (what you say to a friend versus what you say at work), the mistakes English speakers make every time, and the shortcuts a native uses without thinking. That’s exactly what your videos already show.
Do I need a teaching qualification?+
Not to sell learning materials. Your credibility comes from how you explain, and from your own experience if you’re a native or bilingual speaker. Just be exact about what you are: “native, I explain how people actually talk” sells and is true; “certified teacher” only works if you are one.
What should I charge for a language pack?+
Market benchmark, not a promise: €9 to €19 for a themed pack, €19 to €39 for a full method with a study plan and audio. Exam prep holds the top of the range, because the buyer has a date and something at stake.
How do I get paid?+
Through Stripe, straight to your bank account, after a five-minute activation (bank details and an ID). Novoca takes 10% per sale, plus Stripe processing fees of 1.5% + €0.25. No subscription — you only pay on what you collect.
I don’t have 1,000 followers yet.+
TikTok makes the bio link clickable from 1,000 followers, or right away with a Business account (free, in the settings). Below that, a pinned comment does the work — and it does it well here: vocabulary videos get saved and rewatched, so the comment stays in front of the same people every time.
Read before you start
Stan Store alternative
What Stan Store does well, what it costs, and when a storefront generated from your TikTok at €0/month is the better call — or isn’t.
Free vs paid: you don’t have to choose
Keeping your free folder online and selling the full pack next to it isn’t selling out. How to announce it without losing anyone.